The LinkedIn for Business Online Course will show how you can develop and market your personal brand and that of your business using LinkedIn. Find, contact and engage with important business contacts and potential customers. Get recommendations and attract new business. By the end of this course you will have an optimised LinkedIn profile and you will be able to use LinkedIn to find and connect with key business contacts and prospective customers. You will know about personal profiles, business pages, groups and more. You will be able to make full use of the opportunities that LinkedIn offers.
- Unit 1: LinkedIn Basics
- Unit 2: Creating an Individual Profile
- Unit 3: Using LinkedIn as an Individual
- Unit 4: Company Profile
There are no particular entry requirements, although it is recommended that students have a good understanding of using computers.
Students may register at any time. As this is a short course, the student receives a fully-supported 3 month licence period and any support is delivered via email. As the course is self-study, you can complete in as little or as long a time as you prefer within the 3 month licence period.
As this is a short unaccredited online course there are no student assignments although there are exercises for the student to complete as they progress.
This course is designed for personal development and is not externally accredited. Students can request a Certificate of Completion after successfully completing all course learning objects.